Advertise on Samsung TV Plus

The free television built into Samsung TVs. What it costs, who sees the ad and how to run it yourself, without an agency.

New advertisers get a 100 euro discount on their first campaign payment.

You can advertise on Samsung TV Plus, the free ad-supported television built into Samsung TVs, without a direct deal with Samsung Ads: Samsung TV Plus is among the Connected TV platforms on the Publicit infrastructure, every space publishes its price and you see it before requesting it. Samsung TV Plus offers more than 100 free channels in Spain, no subscription or aerial, on Samsung Smart TVs and Galaxy phones, so your spot runs in ad breaks inside news, sport, film, entertainment or kids channels. On top of the media price you pay a 10% fee plus VAT, the minimum per campaign is 500 total and 50 per day, and you are only charged when the owner of the space approves the request.

What Samsung TV Plus is and who sees the ads

Samsung TV Plus is Samsung's free internet television service, built into its Smart TVs for years and also available on its Galaxy phones and tablets. It is the FAST model applied by the largest TV manufacturer: channels programmed like a TV guide, free, with no subscription, aerial or set-top box, funded by advertising alone. A Samsung account and an internet connection are all it takes.

In Spain the service has passed 100 channels, covering news, sport, film, series, entertainment, music and kids, and adds channels regularly, including those from BBC Studios. The person who sees your ad is a viewer who opened Samsung TV Plus from their TV remote and watches a themed channel as television, with ad breaks, on the living-room screen.

How advertising on Samsung TV Plus works

Ads run in commercial breaks inside each channel's schedule, as on linear TV. Samsung sells that inventory through Samsung Ads, its advertising division, which combines the TV Plus channels with data from the TV itself, and it is the reference among manufacturer platforms alongside LG Channels and Xiaomi TV+.

On Publicit, the publishers representing Samsung TV Plus inventory list their spaces with price, estimated impressions, channel and restrictions, and you request them from the dashboard with no deal with Samsung Ads. The listing tells you the themed channel, the channel type and whether the ad runs live or on demand.

Which advertisers Samsung TV Plus makes sense for

Samsung TV Plus fits anyone who wants the living-room screen at a contained cost per thousand impressions and an audience tied to the largest installed base of TVs on the market: it is the most direct way to reach households that have left the aerial behind and watch free television from the TV menu. It works for consumer brands, home services, automotive and leisure, and for local businesses that with Publicit's targeting buy only households in their city or region.

Compared with LG Channels and Xiaomi TV+, the other two manufacturer platforms, Samsung TV Plus rests on the largest installed base of TVs, because Samsung is the best-selling manufacturer, and it is also watched on Galaxy phones, so it has the greatest potential reach of the three. Compared with Pluto TV or Rakuten TV, nothing needs installing: it is in the TV menu from the first switch-on.

What it costs to advertise on Samsung TV Plus

There is no public Samsung TV Plus rate card: on Publicit the owner of each space sets its price and you see it on the listing before you request it. On FAST channels, inventory is priced by CPM, per thousand impressions inside the channel's ad breaks, with a cost per thousand that is usually lower than premium streaming, and the listing publishes its estimated impressions.

Media cost = (CPM × impressions delivered) ÷ 1,000

On top of that media cost comes the Publicit fee, which is 10% of the media budget, plus VAT on both amounts at the rate that applies where your company is based. The owner of the space receives their full price: the 10% is charged to you, separately.

A campaign needs a total budget of at least 500 and a daily budget of at least 50, in the campaign currency. A specific space can also require a minimum number of campaign days, set by its owner and shown on the listing. You pay when the owner approves your request, not before, and the amount is held in escrow until delivery is evidenced. The full model is on the pricing page and in how much it costs to advertise on TV.

How to run your ad on Samsung TV Plus, step by step

  • Create an account with your work email. Signing up and browsing the infrastructure is free, and requesting a space costs nothing.
  • Search the Samsung TV Plus spaces. Filter by platform, by channel theme, by city or region and by price. Each listing shows the price, the buying model, the estimated impressions and the channel where it runs.
  • Set budget, dates and targeting. Campaign objective, total and daily caps, frequency of 1 to 10 days, and targeting by location, age, gender and interests.
  • Upload the spot and request the space. The owner approves or declines it, usually within 48 hours. If declined, the request comes back to you for revision.
  • Pay on approval and go live. The charge only happens with the approval. Then you follow impressions from the dashboard or from an AI assistant through the MCP server.

What a television space listing publishes

Every television space on the infrastructure publishes what an advertiser needs to decide without calling anyone. On a free-channel service like Samsung TV Plus, the listing shows the channel and its theme, the channel type, the content category, the price and its model, the estimated impressions, whether the ad runs live or on demand, the minimum campaign days if any and the owner's restrictions, plus share, rating and average viewers when the publisher provides them. These are the fields the publisher fills in, not Publicit estimates.

The spot you need for Samsung TV Plus

On Samsung TV Plus the ad runs inside the ad breaks of a themed channel, like a traditional television spot, so an already produced TV spot usually works as it is. Publicit validates it against the IAB Spain video formats: MP4, WebM or MOV, as pre-roll or mid-roll, with the exact dimensions and file sizes on the creative specs page. The space owner also approves the creative. Publicit sells and manages media; it does not produce the spot.

Other platforms you can advertise on

The same campaign and the same budget can be split across several television platforms, and across digital screens, billboards, metro, press and radio too. Every television platform available is listed under TV platforms you can advertise on.

  • Pluto TV: Paramount's free ad-supported television, in Spain since 2020.
  • Rakuten TV: the Barcelona-based platform with more than 80 free ad-supported channels.
  • Xiaomi TV+: the free ad-supported television built into Xiaomi and Android TVs.
  • LG Channels: the free ad-supported television built into LG TVs, with more than 130 channels.
  • Netflix: subscription streaming with ads since 2022; not yet available on Publicit.

Frequently asked questions about advertising on Samsung TV Plus

There is no single public rate card. On Publicit the owner of each space sets its price and you see it on the listing before requesting it, usually as a CPM, per thousand impressions. FAST channels usually have a lower CPM than premium streaming. On top of that price there is a 10% fee plus VAT, and the minimum per campaign is 500 total and 50 per day.

Whoever watches Samsung TV Plus channels for free on a Samsung Smart TV or a Galaxy phone, with no subscription or aerial. With Publicit you can limit the campaign to households in your city or region.

On the TV, yes: it is built into Samsung Smart TVs. It is also available on Galaxy phones and tablets and on the web in some markets. Since Samsung is Europe's best-selling TV manufacturer, the installed base is very large.

Yes, as far as the publisher lists spaces per channel: the listing shows the channel or theme, the channel type and whether the ad runs live or on demand. You filter by what fits your audience and request that space.

Yes. The Publicit minimum is a budget of 500 total and 50 per day per campaign, you buy per space and targeting works by city or region. A space can also require a minimum number of campaign days, shown on the listing.

A finished video spot in MP4, WebM or MOV, as pre-roll or mid-roll, with the dimensions and file sizes on the creative specs page. The space owner also approves the creative before it runs.

Sources

The facts about Samsung TV Plus come from public sources, each with its date. The facts about prices, minimums and the buying flow come from the Publicit platform itself.

Check the Samsung TV Plus price for your campaign

It is free and commits you to nothing: search the Samsung TV Plus spaces, filter by your city and see what each one costs before deciding.

Publicit Global S.L., Barcelona. Platform facts verified on 18 September 2026; fees as of September 2026.